Now onboarding early-access sellers
Preço Certo Ads is the advertising module of the Preço Certo platform. It helps third-party sellers manage and optimize their Sponsored Products, Sponsored Brands and Sponsored Display campaigns by real product profit — not just by revenue.
Request early access See a previewSets the maximum ACoS each product can afford from its real margin, so every campaign gets a profitable target.
Flags campaigns, keywords and advertised products whose profit is negative after ad spend.
Suggests where to lower or raise bids, how to reallocate budget between campaigns, and when to review a product price.
ACoS (ad spend over attributed sales) and TACoS (ad spend over total sales) by SKU, campaign and day.
The seller signs in with Login with Amazon and authorizes Preço Certo to read their Amazon Ads account. Access can be revoked at any time.
Daily performance reports from the Amazon Ads API: cost, impressions, clicks, attributed orders and sales by campaign, keyword and advertised product.
Ad performance is combined only with the same seller's own Amazon order data and the costs the seller enters in Preço Certo — never with third-party data sources.
Targets, alerts and recommendations guide the seller's changes to bids, budgets and prices in their Amazon Ads campaigns.
| Campaign | Ad product | Spend | Attributed sales | ACoS | Target ACoS | Profit after ads | Recommendation |
|---|---|---|---|---|---|---|---|
| Kitchen organizers · Exact | Sponsored Products | R$ 1,240.00 | R$ 6,200.00 | 20.0% | 18.0% | R$ 186.00 | Lower bids by about 10% |
| Kitchen organizers · Auto | Sponsored Products | R$ 860.00 | R$ 2,150.00 | 40.0% | 22.0% | −R$ 249.00 | Pause loss-making search terms |
| Brand · Phrase | Sponsored Brands | R$ 410.00 | R$ 4,100.00 | 10.0% | 25.0% | R$ 615.00 | Increase daily budget |
| Product pages · Views | Sponsored Display | R$ 300.00 | R$ 1,500.00 | 20.0% | 15.0% | −R$ 45.00 | Reduce bids or review price |
Illustrative preview with sample data. It is not real customer data. The Amazon Ads module is in early access.
Built for third-party sellers on the Amazon Marketplace who advertise with sponsored ads, starting with Amazon Brazil (amazon.com.br).
Preço Certo serves marketplace sellers. Sellers keep full control of their Amazon Ads accounts; Preço Certo provides the profitability analysis and optimization recommendations.
Data accessed: advertiser profiles, campaigns, ad groups, keywords, advertised products and performance metrics (cost, impressions, clicks, attributed orders and sales).
Purpose: only to calculate the profitability, advertising metrics and optimization recommendations shown to the seller who authorized the access.
Combination: only with the same seller's own Amazon order data and the costs the seller enters in Preço Certo. Never with third-party data sources.
Sharing: we do not sell, publish or share advertising data with third parties, and we do not aggregate it across customers.
Revocation and deletion: the seller can revoke access at any time; after revocation, the seller's advertising data is deleted.
Tell us your Amazon store name and monthly ad spend, and our team will contact you to onboard your account.